The Co-operation Advantage and the new Theory of Niches

(Italian translation of the post follows here – La traduzione in italiano è disponibile qui) It has been a long time now since Chris Anderson wrote his now famous post “The Long Tail” but my personal feeling is that only now, after almost eight years, we

“Humanizing” in the Value age

I’ve been asked to write a guest post on Estrogeni’s Blog, a corporate blog of a communication and marketing agency active in Italy. I’ll never thank enough them since this led me to focus on some interesting concept that I’ll likely follow up on my blog in thecoming months. You can read the post in english on my blog or, if you prefer, read it in Italian on Estrogeni’s blog, you’ll find the link in the post.

How the long tail is reshaping the smartphone business

Since few months, the established concept of the Long Tail is finding the first evidence of its applicability even in the mobile market. In particular, as was expected, it works when modeling the availability and sales of applications distributed via